- Our Sites
- Audience
- Custom Solutions
- Ad Specs
- Email & Newsletters
- User Profiles
- Recent Press
- Contact Sales
Testimonials
“Speaks to the SMB market in a way that’s interesting to small-business decision-makers”
- Jon Raj, Visa USA
- Jon Raj, Visa USA
Ad Specs
Leaderboard
Size: 728 x 90
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Size: 728 x 90
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Skyscraper
Size: 160 x 600
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Size: 160 x 600
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Island Rectangle
Size: 300 x 250
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Size: 300 x 250
Max File Size: 20K (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or Expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Half Page
Size: 300 x 600
Max File Size: 30k (gif, jpeg); 40k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Size: 300 x 600
Max File Size: 30k (gif, jpeg); 40k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or expandable Animation: Limited to 20 seconds
Third-party ad serving allowed.
Interstitial
Size: 640 x 480
Max File Size: 50k
Formats accepted: Flash
Animation: 8 - 10 seconds max
Third-party ad serving allowed.
Size: 640 x 480
Max File Size: 50k
Formats accepted: Flash
Animation: 8 - 10 seconds max
Third-party ad serving allowed.
Welcome Screen - Hoover's
Size: 640 x 480
Max File Size: 50k
Formats accepted: Flash
Animation: 10 seconds max
Notes: Auto Peel Freq Cap of 1x per user per day, Site Served Placement.
Ad will be framed at the top with the Hoover’s logo and contain a clear/large
close button. The size of the ad can be smaller than 640x480.
Size: 640 x 480
Max File Size: 50k
Formats accepted: Flash
Animation: 10 seconds max
Notes: Auto Peel Freq Cap of 1x per user per day, Site Served Placement.
Ad will be framed at the top with the Hoover’s logo and contain a clear/large
close button. The size of the ad can be smaller than 640x480.
Peel Back
Size: 100 x 30 (expands to 800 x 600)
Max File Size: 100k
Formats accepted: Flash 8 only
Animation: 15 seconds max
Third-party ad serving allowed.
Size: 100 x 30 (expands to 800 x 600)
Max File Size: 100k
Formats accepted: Flash 8 only
Animation: 15 seconds max
Third-party ad serving allowed.
In-page Floater - AllBusiness
Size: 400 x 400
Max File Size: 30k (gif, jpeg); 50k (rich media)
Formats accepted: Gif, jpeg, rich media
Animation: 8 - 10 seconds max
Third-party ad serving allowed.
Size: 400 x 400
Max File Size: 30k (gif, jpeg); 50k (rich media)
Formats accepted: Gif, jpeg, rich media
Animation: 8 - 10 seconds max
Third-party ad serving allowed.
In-page Floater – Hoover’s
Size: 300 x 250
Max File Size: 100k
Formats accepted: Flash
Animation: 15 seconds max
Third-party ad serving allowed.
Notes: A close button is required and can be included in the flash creative itself (please note the code below will have to be inserted) or it can be added automatically through our Rich Media tool. Close command code: Fscommand(‘cm8_end’);
Size: 300 x 250
Max File Size: 100k
Formats accepted: Flash
Animation: 15 seconds max
Third-party ad serving allowed.
Notes: A close button is required and can be included in the flash creative itself (please note the code below will have to be inserted) or it can be added automatically through our Rich Media tool. Close command code: Fscommand(‘cm8_end’);
In-Banner PDF
Size: 300x250 OR 728x90 OR 160x600
(expands to 728x600)
Provider: Avivocom
Size: 300x250 OR 728x90 OR 160x600
(expands to 728x600)
Provider: Avivocom
In-Banner Long Form Video - AllBusiness
iFrame width: 740 pixels
iFrame height: 380 pixels
Provider: Accela Communications.
iFrame width: 740 pixels
iFrame height: 380 pixels
Provider: Accela Communications.
Vertical Banner - AllBusiness
Size: 120 x 240
Max File Size: 20k (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or expandable
Animation: Limited to 20 seconds
Third-party ad serving allowed.
Size: 120 x 240
Max File Size: 20k (gif, jpeg); 30k (rich media)
Formats accepted: Gif, jpeg, flash, HTML, iframe, or expandable
Animation: Limited to 20 seconds
Third-party ad serving allowed.
Text Links - AllBusiness
Summary Line (line #1): 86 characters (including spaces)
Detail Line (line #2): 75 characters (including spaces)
Link line (line #3): 40 characters
(please display the main page or a short variation thereof)
Summary Line (line #1): 86 characters (including spaces)
Detail Line (line #2): 75 characters (including spaces)
Link line (line #3): 40 characters
(please display the main page or a short variation thereof)
Text Links - Hoover's
Maximum of 125 characters (including spaces) with click through URL
Advertiser must be identified at the beginning of the offer and the URL must spawn from the advertiser name.
on (release) {
getURL(clickTAG, "_blank");
}
getURL(clickTAG, "_blank");
}
Flash Creative
Flash must include a click tag and open in a new window. Use this code on your "button" to ensure compatibility.
Flash must include a click tag and open in a new window. Use this code on your "button" to ensure compatibility.
Email Newsletter Specifications
Skyscraper - AllBusiness
Size: 160 x 600
Max File Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 20 seconds
Publisher served.
Size: 160 x 600
Max File Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 20 seconds
Publisher served.
Banner - AllBusiness
Size: 468 x 60
Max File Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 20 seconds
Publisher served.
Size: 468 x 60
Max File Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 20 seconds
Publisher served.
Skyscraper - Hoover's
Size: 160 x 600
Max Logo Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 15 seconds
Third Party ad serving allowed.
Notes: If third party served, tags must be a redirect to GIF image
Size: 160 x 600
Max Logo Size: 20k (gif, jpeg)
Formats accepted: Gif or jpeg only
Animation: Limited to 15 seconds
Third Party ad serving allowed.
Notes: If third party served, tags must be a redirect to GIF image
Business Insider Integrated Text Ad - Hoover's
Logo Size: 120 x 60
Max Logo File Size: 5k (gif, jpeg)
Formats accepted: Gif or jpeg only
Headline text: 1 line (30 characters max)
Body Text: 2 lines (85 characters max)
Call to action: 30 characters max & linking URL
Publisher served.
Logo Size: 120 x 60
Max Logo File Size: 5k (gif, jpeg)
Formats accepted: Gif or jpeg only
Headline text: 1 line (30 characters max)
Body Text: 2 lines (85 characters max)
Call to action: 30 characters max & linking URL
Publisher served.
Text Ad - Hoover's
Headline: 22 characters max (including spaces)
Content: 210 characters max (including spaces)
Publisher served.
Headline: 22 characters max (including spaces)
Content: 210 characters max (including spaces)
Publisher served.